I think you’ve got one bit incorrect - when the land was bought initially, it was done so in his name, and later (around 4 years) transferred in to a pension fund in his name. Over the years that pension fund has evolved and changed - moving to Suffolk Life, and seeing the addition of his brother and the relative spouses. That’s my understanding anyway. I will dig out my documents to confirm.
Regarding commercial income - it doesn’t stack up IMO. We should be a lot more competitive than we are. We have far greater facilities than Bury, Rochdale, Accrington etc, but appear to be struggling to match them on wages etc.
Personally - knowing how ‘well’ the club is run (replace well with whatever adjective you feel necessary), I don’t think the commercial side of the business is that profitable any more. I believe once upon a time it was - but like a lot of things at the club, it’s very dated now, and there’s plenty of other clubs and businesses doing similar shows etc now, so the competition has changed, and the club hasn’t moved with the times - it’s still trying to put the same show on, with the same food, at the same price, but times have changed.
My suspicion is that the commercial elements now provide barely any uplift to the footballing side, perhaps even are loss making.
I have further doubts around the m6 advertising hoarding, which I posted around Christmas, any body willing to do research can see the figures for themselves and will see it’s not obvious that there’s been any benefit from it, which leads to other questions and suspicions.
I’ve said time and time again if you want JB gone, you have to force change, talking won’t work. We know what JB doesn’t like from his track record over the years, so that is what any protest should be squarely aimed at.
The land wasn’t bought personally by JB before being transferred to his pension fund. In 1995 it was bought from Severn Trent by J.W. Bonser (Walsall) Limited Small Self Administered Pension Scheme and in 2003 transferred to Suffolk Life.